About Us

👷 Who are we?

With nearly two decades of hands-on experience in a family-run joinery business, I’ve spent my life immersed in the world of traditional craftsmanship, restoring timber windows, renovating period homes, and truly understanding what tradespeople and homeowners need.

Alongside that, I pursued a second passion: digital media and computer science, which I studied to degree level. Eventually, I realised I could bring these two worlds together, craft and tech to build websites that genuinely work.

What Most Agencies Get Wrong

  • ❌ Use generic content that they dont fully understand and doesn’t rank
  • ❌ Don’t convert targeted traffic into real leads
  • ❌ Don't impliment effective SEO stratergies
  • ❌ Don't update the website weekly
  • ❌ Don't add location based landing pages over time to target the areas you work in

How We're Different

What I offer:

  • ✅ Websites that rank locally, look great, and generate leads
  • ✅ Built with SEO-first structure and location-specific targeting
  • ✅ Designed with a deep understanding of how tradespeople get work

These aren’t polished templates with nice fonts, they’re business tools that work as hard as you do.

🛠️ Who We Help

We don’t just work with one trade, we specialise in building websites that actually generate leads for all kinds of hands-on professionals.

Whether you're a:

  • 🔧 Plumbers and heating engineers who want to fill their calendar with high-value jobs
  • 🪚 Carpenters, joiners, and kitchen fitters showcasing their bespoke craftsmanship
  • 🧱 Builders, bricklayers, and roofers who need to be found for structural and exterior work
  • 🪟 Glaziers, window fitters, and conservatory specialists looking to build trust and visibility
  • Electricians needing to rank locally and book more qualified callouts
  • 🖌️ Decorators, painters, and plasterers making homes shine inside and out
  • 🧼 Tilers, flooring pros, and bathroom fitters who turn surfaces into statement pieces
  • 🌳 Landscapers, garden designers, and fencers showing off outdoor transformations
  • 🚿 Bathroom and wet room specialists who want to show up before the competition
  • We know your trade, your clients, and how to turn a website into your best sales tool.

    If you're searching for a web designer near me who speaks your language, both digital and on-site, you're exactly where you need to be.

    🚀 Our Succsess

    In our first major web project, we built what many consider the most comprehensive sash window website in the UK:

    • 🔍 Over 1,400 location-specific landing pages
    • 📄 58 full content pages packed with SEO-rich copy
    • 📈 £200k → £1 million turnover in under a year
    • 💸 Zero spend on ads or lead generation platforms

    This project became a lead-generating machine — a website that educates, builds trust, and converts visitors into leads.

    Check the screenshot below to see how traditional carpentys online prence has exploded in just 1 year
    Book a call today
    A picture displaying a PC showing our flagship sash window website

    Any Look, Any Style

    Whether you're after bold, modern, minimal, or vintage.
    If you can picture it, we can build it.

    What We Offer

    We don’t just build websites that look the part, we build websites that work hard behind the scenes too. My focus is on creating high-converting, high-performing websites that turn browsers into buyers and bring in consistent organic traffic.

    Our websites are built to rank well on Google, with PageSpeed scores between 95–100% on PC, technical SEO baked in, and weekly updates to keep your content fresh and relevant. Every site is created with purpose, designed to outrank competitors and win you real business.

    Unlike agencies that pump out hundreds of cookie-cutter sites and never touch them again, we don’t take on every project. Those mass-produced sites might look polished but they rarely rank, especially if you're trying to show up in "tradesperson near me" searches.

    We specialise in trades websites, for builders, electricians, plumbers, joiners, roofers, window fitters, and more. We only work with a limited number of clients, ensuring every site gets the ongoing SEO care, new content, and technical upkeep it needs to stay ahead in Google’s ever-changing rankings.

    If you’re serious about growing online and want a website that’s actively managed, consistently updated, and built to bring in real leads, not just sit there, this is the service for you.

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    Custom UX Design

    We don’t use off-the-shelf templates. While 43% of the internet runs on WordPress, most of those sites end up looking exactly the same. We take a different approach. Your website will be fully custom-designed, built with inspiration from our top-performing projects, and brought to life with Webflow for a smooth, standout experience that reflects your trade business.

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    On-site SEO

    Most website developmers do not focus heavily on on-site and local SEO. We Do!!! ensuring your website ranks for phrases like "[your trade] near me." From meta tags and internal links to keyword-rich content and mobile optimisation, we aim to push every SEO score as close to 100% as possible. The result? More traffic, higher engagement, and better conversion rates.

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    Responsivness

    A fast, responsive website is no longer optional, it's essential! We make sure your new tradesman website performs flawlessly on all devices;  desktop, tablet, and mobile. Google rewards responsive sites with better rankings, which means more organic visitors finding your services.

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    Fully Animated

    Animations, when done right, enhance user experience and make your website feel modern and dynamic. We use animations strategically to guide the visitor’s journey, boost interaction, and strengthen your brand image without slowing down the site.

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    Beating Your Competitors

    Want to beat your competitors? as any leading website developer would tell you, We’ll analyse who’s ranking above you and why, then build a strategy to outperform them in search results. From backlink profiles to content gaps, we’ll tailor your site to target their weaknesses and claim your space at the top of Google.

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    Blog and Content Writing

    We write high-quality, SEO-friendly content for your blog or service pages tailored specifically to your trade. Whether you’re a plumber, joiner, roofer, electrician, tiler, drainer or decorator, we’ll create unique content that shows off your expertise, helps Google index your site, and gives local users something worth reading. You’ll even have access to our ready-to-use image library to save time.

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    Landing Pages

    We build hundreds of location-specific landing pages tailored to your trade - plumbing, joinery, roofing, electrics, and more. These pages are designed to target “[your trade] near me” searches, helping you dominate your local area. With custom-written content, smart schema markup, and SEO-driven structure, these pages boost visibility, attract local traffic, and convert browsers into paying customers.

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    Security

    Unlike WordPress sites that often rely on third-party plugins (which can introduce vulnerabilities), we use Webflow to host secure, modern websites. Your site benefits from SSL encryption, automatic updates, DDoS protection, and industry-compliant hosting—keeping your business safe while giving your clients peace of mind.

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    Analytics

    We integrate Google Analytics and performance tracking tools so you can see exactly how your site is performing. From user behaviour to traffic sources, we help you understand what’s working and where to improve. Over time, this insight allows us to tweak your local trade content, improve conversion paths, and refine your SEO, driving better engagement and more leads.